Here you'll find news about our team, our projects and our promotions. Something is always going on at OIC. Give us a call and find out more!
Guaranteed increase in e-newsletter deliverability - or your money back!
4 October 2009
During October we are focused on getting your e-newsletters Spring cleaned in time for the Christmas rush! Book your review now.
Ending up in a spam box is not just a wasted opportunity, but can also mean that your brand is associated with all of the truly annoying spam sent everyday. There are practical and immediate things you can do to maximise your cut-through. Most people aren't even aware of the mistakes they make which spam software can severely punish them for. We will audit your e-newsletters (content and configuration) with a DNS analysis, check your server against 130 international blacklists and review the content of your last three e-newsletters to identify problem styles and content.
This offer is risk free. We guarantee to increase your deliverability within 60 days or you get your money back.
Until 31 October 2009 we are offering a $100 discount on this service which is usually $390 (inc GST).
Contact us now to book your e-newsletter audit. This offer is limited to the first 15 bookings.
Time is just another word for life
14 September 2009
Many of our clients come to us because they want to get technology working for them... and not the other way around. Managing a website can be enormously time-consuming, and for most people their time would be better spent on other things. Apply an hourly rate to your time and you'll see that it's costing you money to manage... and don't forget about the opportunity cost of what you could otherwise be spending your time and energy on.
We can help by automating repetitive administrative tasks for managing your website. This might be to manage the advertising function of your website. Spend less time taking bookings in person, transferring artwork into the site and billing your advertisers. Whether you have an existing site that you'd like to be more effective, or if you are currently developing your new website right now, talk to us about your unique needs and find out how we might be able to help.
Renee Rimington Joins Online Divas
28 August 2009
Online Divas is a new community of online business women. Our own Renee Rimington is a new member. Check out her online profile here.
Talking to Flying Solo members
26 August 2009
Here's our latest promotion, we're talking to small and medium business owners who read the Flying Solo e-newsletters.
OIC welcomes Amelia Chesher to the team
15 August 2009
We're very excited to announce the arrival of our newest team member. Amelia Chesher is the new marketing coordinator at O'Kane Internet Consulting. A sparky and likeable person, Amelia has extensive background in sales and has studied the BA Business at UTS. Amelia is excited to work for OIC because of the way in which we combine marketing with technology, an area she feels very passionate about.
A bit about Amelia: she loves long walks on the beach (especially the Coogee to Bondi walk), going to concerts and, just quietly, dancing when no-one else is around!
OIC adds statistician to its ranks
1 August 2009
One of the things we value most is being able to show our clients exactly where, how and when we have added value to their online business. There's no smoke and mirrors when it comes to dealing with OIC. We want to see the bottom-line result of our work for your business almost as much as you do!
Roy Wilson is co-director of Linc Research, and a specialist in statistical modelling and technical research. Roy joins us to provide in-depth analytics of website data, so that it's completely transparent to our clients what their return on investment is. Web traffic can be impacted by many different things including general trends, seasonality and random noise. We now have the ability to strip these factors out of standard web-metrics so that our clients can clearly see the direct impact that our efforts have on traffic and conversion.
OIC announces the 'Online Business Grant'
10 July 2009
Some projects we just genuinely want to contribute to. Plus, as a relatively new business (even though our people have years of experience individually) we want to build up our portfolio. For this reason, we will donate time towards projects that particularly intrigue us or which we'd love to be able to say we contributed to. Now, obviously we can't give away everything or we'd never be able to pay our bills. However, if you have an online project (for an existing or a new website) let us know. We'll put together a proposal with a cost-estimate and will let you know where we can add extra services at no extra cost for you. Speak to one of the team to find out more or click here. Call 1300 550 889.
Winner of $5000 website package announced
30 June 2009
We are very pleased to announce that the winner of our $5,000 website package is Network Central. Owner Kim McGuinness told us that what she really needs to take the business to the next level is in-depth performance analytics and improved newsletter deliverability and open rates. We'll be working with Kim and the team at Network Central to improve the website so that it works not only for its huge member base, but also for the people that manage it on a day-to-day basis. Stay tuned for more on this project.
The "Plenty of traffic, but not enough sales?" campaign
15 May 2009
Recently, a number of people we've met have bemoaned the fact that they have lots and lots of visitors to their websites... but that this isn't actually translating to more sales for them. There can be many reasons for why you lose people from your website. We enjoy finding answers to these questions. It's incredible what a bit of user-testing can reveal about your website, and it doesn't cost a lot at all - especially when you consider what lost sales are costing you right now.
Our user-testing sessions can be as simple as identifying a few site blockages that are stopping people from spending money with you, right through to large and complex user interactions that need to be streamlined or enhanced to improve your customers experience of dealing with you. Our team is trained in best-practice usability principles and implementation and would love to help you and your website get better at what you do. Call us for a no-pressure chat on 1300 550 889 or click here and tell us what you'd like to know more about.